IJFANS International Journal of Food and Nutritional Sciences

ISSN PRINT 2319 1775 Online 2320-7876

Television Commercials as Agents of Sociological Understanding

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Jayvijay Sridhar Patnala, Dr. K. Jyothirmayee

Abstract

Television Advertising in India is growing by leaps and bounds. Visuals in television advertising are providing comprehensive understanding over the idea, service, or product being endorsed. The study's main goal is to see if there is a link between television advertising, entertainment, and global awareness of current events. Studying whether there is any television advertising which can manufacture reality and become sources of understanding rather just being the agents of entertainment, amusement, delight, and information

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