IJFANS International Journal of Food and Nutritional Sciences

ISSN PRINT 2319 1775 Online 2320-7876

A Study On Service Quality Dimensions And Service Gap In Information Technology With Respect To Customer Loyalty In Banking

Main Article Content

Dr.S.Jayakani,Dr.S.Vennila Fathima Rani,Dr.Shraddha Sameer Bhandwalkar,Dr. Ansuman Sahoo,Dr Ragini Tiwari

Abstract

Purpose: The purpose of this study is to analyze service quality dimension and service gap. Theoretical framework: Uncertainty reduction theory is used for understanding the concept of service dimension. Design/methodology –The primary quantitative method along with survey process is sued in the study. Approach: Graphical analysis and statistical interpretation has been executed. Findings: The implications of customer services are crucial to support customer loyalty in the banking industry. Research, practical and social implications: The study offers critical analysis on the research topic of customer service quality dimension. Originality/value: The value of the study is depended on five major dimensions of the service qualities offered by banking sectors.

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