A STUDY ON CONSUMER ATTITUDE TOWARDS GREEN PACKAGING ON FOOD PRODUCTS IN BILASPUR DISTRICT AT CHHATTISGARH

Abstract

Consumer attitude towards green packaging on food products is an important topic in the context of sustainability and environmental consciousness. Green packaging refers to packaging materials and practices that are designed to have minimal impact on the environment. This abstract aims to provide an overview of the current consumer attitudes towards green packaging on food products and providing protecting and convenience for consumer and relation to promoting the food products. Consumer attitudes towards green packaging on food products can be influenced by various factors. These factors include consumer awareness and knowledge about environmental issues, personal values and beliefs, perceived benefits of green packaging, and trust in companies and brands. This paper explains customer attitudes toward eco-friendly food products in Bilaspur district. To study consumer awareness, willingness to pay more for green packaging food products, and the relationship between gender, education, and income and consumer awareness of green packaging. Also looks at consumer knowledge, preference, and purchasing behavior when it comes to green packaging, as well as their perceptions of green packaging of food products.