Promoting Tourism through Films: An Analysis on the impact of Budget on Telugu Cinema

Abstract

One of the main ways a state makes money is through tourism. There are several ways to encourage travel, but film tourism is the most well-known. Through their depictions of tourist-worthy locations like historical landmarks, holy sites, and hill towns, films encourage people to travel. India is a country with enormous potential for tourism and sight-seeing. Contrarily, it is noted that Indian film does not fully exploit its potential to promote Indian tourism.