Research on postsecondary educational establishments reveals how they assist instructors in creating and refining web-based courses. Positive things are contagious and spread like anything between shareholders and stakeholders, as the literature analysis unequivocally shows. Institutions also provide online teachers with a range of support services, including training requirements before teaching online and integration of web-based learning into institutional goals and strategic plans. Institutions should investigate methods that help faculty members adopt the intended behavioral changes and make use of the support systems available.