The Indian tea industry is globally recognized for its rich heritage, diverse tea varieties, and high-quality production. With a strong presence as one of the largest tea producers in the world, tea cultivation is concentrated in regions such as Assam, West Bengal, and the Nilgiris. Despite challenges including climate change impacts, rising labor costs, and outdated infrastructure, the industry has displayed resilience and adaptability by adopting sustainable practices and modern technologies to improve productivity and quality. The demand for Indian tea has witnessed steady growth in key markets like the United States, Russia, the United Kingdom, and the Middle East, while also exploring new markets in emerging economies. The industry's exports play a vital role, bolstering its global presence, and efforts by the Tea Board of India and other stakeholders have successfully promoted Indian tea through various platforms, enhancing its visibility and market share worldwide.This study provides an overview of the present status of the Indian tea industry in the international marketaddressing to the questions such as What are the key factors contributing to the growth of the Indian tea industry in the international market?What are the main challenges faced by the Indian tea industry in maintaining and expanding its market share globally?