IJFANS International Journal of Food and Nutritional Sciences

ISSN PRINT 2319 1775 Online 2320-7876

Effects of Social Media Marketing of Customers in Kanniyakumari District

Main Article Content

Ms. N.M. Lenisha1 & Dr. D.M. Hemsilin Nija2

Abstract

In India, the journey towards cashless economy has started in recent days. In the digitalization of India economy, social media has played a key role. Social media has led to revolutionary changes in the distribution channels of companies and the shopping behaviour of the people

Article Details