CHALLENGES AND PROSPECTS OF E-COMMERCE- A REVIEW (2015-2022)

Abstract

E-commerce has transformed the way businesses operate in recent years, providing a platform for companies to sell their products and services online. Despite the many advantages of e-commerce, there are also several challenges that must be addressed to ensure the success of online businesses. This paper reviews the challenges and prospects of e-commerce, focusing on the period from 2015 to 2022. The paper examines the challenges faced by e-commerce businesses, including security concerns, competition, and logistical issues, and discusses the prospects for the future of e-commerce.